Search engine optimization does not only involve optimizing your website for search and working out a strategy in helping Google algorithm to easily index your web pages. Webmasters often find the necessity to learn how to prevent Google from indexing their web pages for varied reasons.
In the world of digital marketing it is crucial to deliver as many information to your customers about your products and services in order to build consumer knowledge. At some point, you want to provide a specific web page that will be devoted for the purpose of introducing some information to your customers and you don’t want Google to index it for the reason that you might be using more links to refer your visitors to other websites and you want to avoid the issue of spamming that can lead to Google penalizing your site.
You might also be running some few tests to a new web design on a different platform and you don’t want Google to index the web page for the time being. Preventing Google from indexing your site will also give you the chance to audit your web page for duplicate contents to prevent the issue from hurting your current Google ranking. If these are your goals in optimizing your website, here are the best tricks to prevent Google from indexing a particular web page from your website the right way.
Block the individual web page using the Meta robot noindex tag
To block Google algorithm from indexing your web pages using the Meta robot noindex tag, add this code to the web page <head> section to prevent Google from indexing that page:
<meta name="robots" content="noindex, nofollow">
Tweaking on the web page head using the Meta robot noindex tag will only produce a localized effect in preventing the search engine algorithm to crawl and index a particular page without affecting the viewing experience of your website visitors.
Use the 301 server status code
This trick will send your website visitors and the search engine algorithm to another web page separately. The 301 code will redirect your website visitors to a different page on your website while it will give the search algorithm the signal to de-index your web page URL. This will prevent Google from indexing a web page on your site that might be under construction or currently upgrading while giving your website visitors the opportunity to view certain related web pages on your website to view.
Use the benefit of robot.txt disallow
If there are content in your website that you don’t want the Google search engine to index but you want to retain for the benefit of your website visitors, you can use the robot.txt disallow. This will signal the algorithm not to index a particular web page on your site or you can specify a certain file or folder in your web page content not to be indexed by Google. Doing so will not prevent your website visitors from viewing the blocked content while you successfully prevent Google from indexing that particular web page at the same time.
Summary:
Preventing Google from indexing some of your web pages can be helpful in your search engine optimization campaign. Not all web page contents need to be indexed by the Google algorithm from your website especially when you are trying to prevent certain issues from affecting your website ranking and search engine result performance for the time being. These tricks will help you to undertake a safe SEO strategy of preventing the Google search algorithm from crawling and indexing particular web pages on your site without affecting your website visitor’s viewing experience while at the same time blocking Google from indexing your site for search result.
In the world of digital marketing it is crucial to deliver as many information to your customers about your products and services in order to build consumer knowledge. At some point, you want to provide a specific web page that will be devoted for the purpose of introducing some information to your customers and you don’t want Google to index it for the reason that you might be using more links to refer your visitors to other websites and you want to avoid the issue of spamming that can lead to Google penalizing your site.
You might also be running some few tests to a new web design on a different platform and you don’t want Google to index the web page for the time being. Preventing Google from indexing your site will also give you the chance to audit your web page for duplicate contents to prevent the issue from hurting your current Google ranking. If these are your goals in optimizing your website, here are the best tricks to prevent Google from indexing a particular web page from your website the right way.
Block the individual web page using the Meta robot noindex tag
To block Google algorithm from indexing your web pages using the Meta robot noindex tag, add this code to the web page <head> section to prevent Google from indexing that page:
<meta name="robots" content="noindex, nofollow">
Tweaking on the web page head using the Meta robot noindex tag will only produce a localized effect in preventing the search engine algorithm to crawl and index a particular page without affecting the viewing experience of your website visitors.
Use the 301 server status code
This trick will send your website visitors and the search engine algorithm to another web page separately. The 301 code will redirect your website visitors to a different page on your website while it will give the search algorithm the signal to de-index your web page URL. This will prevent Google from indexing a web page on your site that might be under construction or currently upgrading while giving your website visitors the opportunity to view certain related web pages on your website to view.
Use the benefit of robot.txt disallow
If there are content in your website that you don’t want the Google search engine to index but you want to retain for the benefit of your website visitors, you can use the robot.txt disallow. This will signal the algorithm not to index a particular web page on your site or you can specify a certain file or folder in your web page content not to be indexed by Google. Doing so will not prevent your website visitors from viewing the blocked content while you successfully prevent Google from indexing that particular web page at the same time.
Summary:
Preventing Google from indexing some of your web pages can be helpful in your search engine optimization campaign. Not all web page contents need to be indexed by the Google algorithm from your website especially when you are trying to prevent certain issues from affecting your website ranking and search engine result performance for the time being. These tricks will help you to undertake a safe SEO strategy of preventing the Google search algorithm from crawling and indexing particular web pages on your site without affecting your website visitor’s viewing experience while at the same time blocking Google from indexing your site for search result.